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Visual Identity Development
$ 149.00 USD
Dive deep into your musical essence through Natasha's synesthetic-meditative approach to branding. This mini-course, a specialized segment of our renowned Iconic Artist Blueprint course, focuses exclusively on developing your visual identity.
7-Part Videos Course
Powerpoint Template
Keynote Template
Transcriptions
Real Brand Book Examples
Discovering Your Artistic Essence
Begin your journey by exploring the depths of your music and persona through a unique synesthetic process. This initial phase focuses on uncovering your Subliminal Narrative (created by Natasha Brito) and Character Archetype, providing a foundation for your brand's story and persona. It's a deep dive into the soul of your music, ensuring that your visual identity resonates with your authentic artistic self.
Crafting Your Visual Identity
With a clear understanding of your artistic core, the course guides you through developing your overall Visual Identity direction. This includes detailed modules on typography direction, colors, textures, and symbols, each meticulously designed to align with your music's tone and message. You'll learn how to choose elements that visually represent your sound, creating a cohesive and memorable image that fans can instantly recognize.
Refining Your Brand Presentation
The final stages of the course focus on the finer details of your brand book. This includes fashion/wardrobe Direction, makeup direction (if applicable), posing direction, and video editing direction. These modules are crafted to ensure that every aspect of your appearance and presentation is in harmony with your brand's narrative, empowering you to create content that captivates and grows your fan base.
Natasha Brito
Natasha is a successful entrepreneur, former artist, and founder of AUSTERE + Artist House. The process taught in this course was created and coined by Natasha Brito, a former Creative Director at Sony Music, using her 'Synesthetic Meditative' method that has transformed the branding process for artists globally. With years of firsthand experience in navigating the music industry, Natasha has built a career that blends creative passion with business acumen. Her journey in the world of art and music has been transformative, and she now dedicates herself to helping other artists find their unique path to success.
From the instructor:
Taking a synesthetic approach
As a former artist and entrepreneur, I understand the challenges you face. That's why I've created this course to provide you with the tools, strategies, and insider knowledge you need to navigate the music industry successfully.
WHO THIS IS FOR
The musician turned artist
This course is tailored for ambitious musicians eager to establish a unique visual brand. It's perfect for artists who want to deeply connect their music with a visual narrative, those looking to create a distinct brand identity, and musicians aspiring to stand out in a crowded industry. Whether you're a solo artist, part of a band, or a music producer, if you're keen on elevating your artistic presence and creating a lasting impression on your audience, this course is designed for you.
This course is perfect for:
Aspiring artists defining their image
Managers + Creative Directors for musicians
Musicians reinventing their persona
Artist who struggle with branding themselves uniquely
What our students say
Visual Identity Development
Dive deep into your musical essence through Natasha's synesthetic-meditative approach to branding. This mini-course, a specialized segment of our renowned Iconic Artist Blueprint course, focuses exclusively on developing your visual identity.
Enroll now
$ 149.00 USD
What's inside
7-Part Videos Course
Powerpoint Template
Keynote Template
Transcriptions
Real Brand Book Examples